Danny Green says the campaign to change the language surrounding the coward’s punch has been incredibly successful.

The champion boxer, who has been the face of the anti-violence campaign for seven years, launched the 2019 Coward’s Punch Week during Sunday’s State of Origin game in Perth.

He tells Ben Fordham the campaign, which encourages people to use the term coward’s punch instead of ‘king hit’ or ‘one punch attack’, has really cut through.

“It’s really gaining momentum. Judges and magistrates are now handing down sentences referencing the term coward’s punch.

“It’s such a basic, yet powerful tool that attaches such a negative connotation to a hideous act which is acting as a deterrent.”

Last modified: July 2, 2019